The right POS system for your health spa is much more than a suite of hardware and software that accepts customer payments.
When you do the research necessary to select the one that is optimal for your business, it can streamline numerous elements of your operations, helping you to keep staff happy, make substantial profits, and meet the needs of your customers every day.
But just how do you go about picking the best option?
A preliminary definition.
A health spa POS contains specialized features suited for salons and boutiques like yours. Among its capabilities are inventory management, the storage of customers’ unique profiles and details, and sales transactions.
With just a few clicks, it is also adept at analyzing stored data in order to produce sales and employee productivity statistics. These can be used to improve your internal operations and to develop intelligent forecasts and marketing campaigns.
The ideal spa POS will come with several curated features built into the software.
Inventory management.
The products you use in-store, as well as those that you offer for sale to your customers are vital expressions of your brand. When they are not available due to inventory disruptions stemming from human error, the result is dissatisfied staff and clients and potential business loss.
Your spa POS should come with tools that allow you to track inventory counts in real time. In response to levels that you pre-set, the system can also notify you if quantities are running low, allowing you plenty of opportunity to re-order. The system can also analyze past trends and make predictions about future sales that can thereby further streamline intelligent purchasing.
Customer relationship management.
You are in the business of helping your customers to become their best selves, presenting this vision to the world through the services and products you provide. In many respects, this relationship between you, your staff and your clients is a sacred trust.
The more love and care that you put into building and maintaining it, the stronger it will be, and the happier your customers will be – with you and themselves.
The customer relationship management tools in a health spa POS are specifically designed to help you to bond and collaborate with your guests. To that end, your system should be equipped to store client information, i.e., contact details, product and styling preferences, and life milestones that you can recognize and help them to celebrate.
Once you learn how to make the most of these details, you can curate personalized contacts and broader marketing strategies that ensure your brand is completely aligned with the people you are committed to serving.
Streamlined payment system.
Of course, your POS needs to effortlessly accept clients’ credit and debit card payments, but this is just the beginning. It should also be able to accept alternative forms of payment, including digital wallets like PayPal, Apple Pay, and Google Pay.
The system should make the handling of loyalty rewards, tips, and discounts easy and uncomplicated. It should also allow you to use a handheld payment terminal from anywhere in the shop that facilitates the chairside upselling of additional products and services.
Reporting capabilities.
The storehouse of data that your system collects is perfect for report generation.
With just a few clicks, you can get an accurate, real-time snapshot of numerous variables, including staff productivity, inventory sales numbers, overall profits and losses, and client behaviors and buying trends.
Ease of use.
When a system is overly complicated or cluttered, staff can quickly become frustrated, leading to errors and oversights that your business cannot afford.
Seek an intuitive system that requires little training to learn. It should feature drop-down menus that streamline the conveying of information and any sales that result.
Mobile capabilities.
Your customers carry their phones everywhere, so it makes sense that you invest in a POS that allows them to use their mobile devices to book appointments, check in, and to pay for their services independently.
It should also connect seamlessly to your website, giving your guests an easy way to browse your product lines and add selections to their bill.
Your health spa’s mission is to provide the environment, products and services that will help customers to get in touch with their best selves, while finding ways to express them to the world.
When you integrate a high-quality health spa POS, you have a constantly available, robust set of tools that can help you to achieve these goals while also streamlining your back office.
